How to Strategically Build Your Author Platform?

By 20Booksto50k[R]-Live Events · 2024-03-20

When it comes to book publishing, building a platform is essential for authors. Strategic planning and execution are key to establishing a loyal audience base. Prioritize completing your book as the cornerstone of your authorial journey.

Building Your Platform: A Strategic Approach for Authors

  • In the realm of book publishing, aspiring authors often face the daunting task of building a platform before their work is even ready for publication. This strategic endeavor requires careful planning and execution to establish a loyal audience base. As a seasoned strategic consultant with 18 years of experience in the life science industry, I aim to provide valuable insights on how authors can effectively prepare their platform. Before diving into the specifics, let me emphasize the paramount importance of completing your book. No matter how robust your platform may be, without a finished product to sell, all efforts may go in vain. Focus on creating your book first and foremost, as it is the cornerstone of your authorial journey.
Building Your Platform: A Strategic Approach for Authors
Building Your Platform: A Strategic Approach for Authors

Exploring Supernatural Elements in Fiction Writing

  • Have you ever considered breaking your main character's naive childhood dreams with the discovery of the supernatural? When did your main character first encounter the supernatural in your story? Perhaps it's not in the first book, but what about introducing a vampire detective or a mysterious bartender with a hidden past? These secondary characters can add depth to your story and expand the universe you've created. For standalone stories or romance arcs, exploring the backstories of these characters can be intriguing. Imagine the bartender at the corner pub who offers advice to the main characters; what's his story? How did he discover love and happy endings? By delving into these character backgrounds, you can enrich your fictional world and draw readers in. Additionally, utilizing platforms like Funnel can help authors promote their work and connect with readers effectively. By crafting a compelling welcome sequence for new subscribers, authors can engage their audience and build a loyal fan base.
Exploring Supernatural Elements in Fiction Writing
Exploring Supernatural Elements in Fiction Writing

Building a Strong Connection Through Newsletters

  • When it comes to engaging with your readers through newsletters, it's important to create a powerful connection that keeps them excited and interested in your work. One way to stand out is by sharing personal updates and insights in your newsletters. This allows readers to get to know you on a deeper level and builds a sense of trust. Additionally, recommending books that align with your genre and writing style can help build credibility and establish a loyal readership. By carefully curating your newsletter content and fostering a sense of community, you can create a strong bond with your audience that goes beyond just promoting your work.
Building a Strong Connection Through Newsletters
Building a Strong Connection Through Newsletters

Building a Vibrant Community on Facebook for Writers

  • When starting a Facebook group for writers, it's important to create a sense of community from the very beginning. Even if the group is initially small, with just a few members, there are ways to engage and grow the community. One strategy is to give the group a unique identity, such as 'Royal Rebels' or 'Stone Skin Writers,' to make members feel like they are part of something special. Creating regular content, even when the group is still small, is essential to attract more members. This content can include welcoming new members, posting teasers of your work, hosting quizzes, and discussing relevant topics in the genre. By consistently providing valuable content, you can 'grease the wheels' and encourage engagement among members. Additionally, live chats and guest appearances can add a personal touch to the group and further enhance engagement.
Building a Vibrant Community on Facebook for Writers
Building a Vibrant Community on Facebook for Writers

Building a Strong Author Platform: Strategies for Success

  • To build a successful author platform, it is crucial to engage with your readers across different online communities. Platforms like Facebook, Discord, and TikTok are gaining popularity among literary enthusiasts, especially in the RPG community. Understanding where your target audience interacts can help you establish a presence in the right places. By observing successful authors in your genre, you can identify which platforms they utilize for community building. While preparing to launch your first book, consider utilizing platforms like Patreon to generate income. Offering exclusive content or early access to your writing can attract subscribers who are eager to support your work. Additionally, consider creative strategies like selling character naming rights to further engage with your audience. Remember, the key to a successful author platform is consistency and engagement.
Building a Strong Author Platform: Strategies for Success
Building a Strong Author Platform: Strategies for Success

Conclusion:

Building a strong author platform requires strategic engagement across various online communities. Consistency and engagement are vital for success in the world of book publishing.

Q & A

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