Uncover Untapped KDP Low Content Niches: FREE 6-Step Strategy

By Jungle Scout · 2024-02-29

In this blog, we will explore a comprehensive 6-step strategy to identify untapped low content niches on Amazon's Kindle Direct Publishing (KDP) platform. We'll delve into niche research, book sales data analysis, niche book ideas, market competition, and book design to help you uncover hidden opportunities for publishing success.

Key points for Niche Research and Analysis on Amazon

  • Start by running a search for a list of potential ideas and then drill down to discover the best-selling sub-niches on Amazon.

  • Analyze the level of demand, competition, and royalties by looking at the best sellers ranking (BSR) and monthly sales for the top products within the sub-niches.

  • BSR is an indicator of how well a product is selling on Amazon, with lower numbers indicating higher sales.

  • The ideal level of demand is around 100 sales per month, and a BSR under 300,000 is considered strong.

  • Verify the demand by analyzing the monthly sales and BSR for the top products within the sub-niches to ensure it meets the criteria for a strong niche.

Key points for Niche Research and Analysis on Amazon
Key points for Niche Research and Analysis on Amazon

Analyzing Book Sales Data

  • Analyzing sales data for books is crucial to understand market dynamics and competition levels.

  • It's important to track the number of search results and reviews for each book, as this helps gauge competition and dominance by big sellers.

  • Identifying books selling over 150 units per month with less than 100 reviews can present lucrative opportunities.

  • Tracking profitability involves recording price points, calculating royalties, and estimating monthly earnings.

  • Additional metrics to consider are the book's publish date and whether it's published using Kindle Direct Publishing (KDP).

  • Tools like Jungle Scout extension can help speed up the data analysis process by providing key metrics like monthly sales and Best Sellers Rank (BSR).

Analyzing Book Sales Data
Analyzing Book Sales Data

Analyzing Book Data for Sales and Trends

  • The data presented on the first page includes an average monthly sales of 218, a BSR (Best Sellers Rank) below 300,000, and an average selling price of $837. The average reviews, or Amazon's ratings, is 252, which is considered favorable. The ideal number of reviews for top products is typically under a thousand or even better, under 500, and in this case, it falls well within the desirable range.

  • The extension also offers a FBA profit calculator for estimating storage costs, particularly useful for business models like private label. Furthermore, it provides a product tracker tool to compare and keep track of ideas, allowing users to record royalties calculated using BookBeam. The data is constantly refreshed and allows users to track trends over the previous six months, providing valuable insights into seasonality and daily sales.

  • Moving on to the analysis of 'I Spy' books, it's important to note that new books within this niche are performing well. If a significant number of new books are achieving 100-150 monthly sales in their first year, it indicates a healthy market for similar books. The extension allows for filters to isolate books published within the past year, revealing that the latest I Spy books are achieving around 200 monthly sales, with favorable BSR, pricing, and lower average reviews, indicating potential for new entrants to succeed in this niche.

Analyzing Book Data for Sales and Trends
Analyzing Book Data for Sales and Trends

Analyzing Niche Book Ideas

  • The speaker begins by discussing the trend of a specific product, highlighting its declining popularity over time.

  • The speaker mentions the launch of a product last year as a potential indicator of a niche's viability for new books.

  • The strategy of identifying unique angles within a niche is explained, using DOT marker books as an example. The speaker emphasizes the importance of exploring specific angles to find potential niches.

  • The analysis dives into the search results for DOT marker books, specifically targeting Pre-K preschoolers, and examines their sales performance and publishing details to identify promising niches.

  • The speaker advises against creating a book that may not sell well and emphasizes the importance of evaluating the competition and ease of creating the books.

  • The analysis shifts to cut and paste workbooks as another sub-niche, examining their monthly sales, BSR, price point, and average reviews.

Analyzing Niche Book Ideas
Analyzing Niche Book Ideas

Analyzing Market Competition and Book Design

  • The analysis focuses on filtering book results to only include those launched within the past year to assess the competition for new books.

  • The results show good sales, with an average rating of 13 and strong monthly sales for certain books.

  • A closer look at the book design reveals that it is achievable to create similar designs using free tools like Canva, emphasizing the importance of uniqueness and creativity in book creation.

  • It advises against creating generic low-content books, such as lined journals, and encourages aspiring authors to consider more medium-content books that require a bit more effort but can lead to significant success.

Analyzing Market Competition and Book Design
Analyzing Market Competition and Book Design

Conclusion:

By leveraging the insights and strategies shared in this blog, you can gain a competitive edge in KDP publishing by identifying and capitalizing on untapped low content niches. Stay ahead of the competition and maximize your publishing success with our proven 6-step strategy.

KDP low content nichesKindle Direct Publishing nicheslow content niche researchAmazon sub-niches analysisbook sales data analysisuntapped publishing opportunities
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