How to Safely Open a New Etsy Store Without Getting Suspended

By Etsy Consultant ยท 2024-03-08

Opening a new Etsy store can be a daunting task, especially with the risk of suspension looming over sellers. Understanding the key points for opening an Etsy store without being suspended is crucial to ensure a smooth and successful start.

Key Points for Opening an Etsy Store Without Being Suspended

  • Etsy sellers often struggle with the risk of suspension when opening their stores due to certain actions that can lead to suspension.

  • The first key point to consider is that Etsy tracks internet connections, so if a previous store was suspended, creating a new store on the same internet connection can lead to suspension again. Changing IP addresses is crucial in such cases to avoid being flagged by Etsy.

  • Another important point is that many sellers fall into suspension traps due to basic mistakes, so avoiding these common pitfalls is essential. Understanding the monitoring of internet connections and ensuring compliance with Etsy's policies can significantly reduce the risk of suspension.

  • It's important to note that while there's no guaranteed method to prevent suspension, following these steps can dramatically reduce the chances of facing suspension issues when opening an Etsy store.

Key Points for Opening an Etsy Store Without Being Suspended
Key Points for Opening an Etsy Store Without Being Suspended

Key Points for Setting Up an Etsy Store

  • Set up your Etsy store in the country you are located in to establish trust with customers.

  • For the largest market, the United States, it's crucial to have the store location accurately listed even if the products are shipped from a different country.

  • When creating your Etsy seller account, list at least one physical product or a digital product that you have personally created to comply with Etsy's policies.

  • Ensure that physical items are photographed and sourced by you, and for digital products, ensure that you have created and uploaded them yourself to maintain authenticity.

Key Points for Setting Up an Etsy Store
Key Points for Setting Up an Etsy Store

Key Points for Opening an Etsy Store

  • When opening an Etsy store, it's important to keep the activity low to avoid suspension. Start with listing just one item to establish a track record, history, reviews, and sales.

  • Use only two or three photos and a basic product title and description when creating the listing. You don't need to worry about SEO optimization or using tags at this stage.

  • Avoid using banned keywords such as 'amber' in your product listings, as this could lead to the closure of your store. Refer to the Etsy seller handbook for guidelines on what can and cannot be sold on Etsy.

  • Ensure that your banking details, including how you get paid by Etsy and how you pay Etsy, match exactly with the information your bank has on file for you. Any discrepancies can result in your store being suspended.

  • Updating inaccurate banking information will be required by Etsy if your details do not match, leading to a potential suspension of your store.

Key Points for Opening an Etsy Store
Key Points for Opening an Etsy Store

Setting Up Your Etsy Store: Key Steps

  • Ensure that the banking details match the information on file to avoid any issues with payments.

  • Once banking details are set up, proceed with the shop setup, which involves five key components.

  • First, set up the seller icon that represents you or your brand.

  • Second, create a shop icon that complements your seller icon and represents your brand.

  • Third, utilize the shop announcement section to provide a brief description of your Etsy store and business, as this information is scanned by search engines.

  • Fourth, establish your shop policies, considering accepting Etsy's default policies to minimize any potential issues with micromanagement by Etsy.

Setting Up Your Etsy Store: Key Steps
Setting Up Your Etsy Store: Key Steps

Key Points for Etsy Store Success

  • The 'About' page on your Etsy store is crucial, consisting of brand text, photos, and video to showcase your business.

  • Filling out the 'About' page components is essential for building trust with Etsy, as it is seen as a trustworthy platform. Many sellers overlook this, leading to trust issues and potential suspensions.

  • After setting up the store, allowing it to 'rest' for a few days before slowly adding non-copyright infringing listings is a recommended strategy to avoid suspension.

  • Engaging with the Etsy community, seeking advice, and sharing experiences can be valuable in navigating any suspension issues with the platform.

  • Consistent engagement with the Etsy community and adherence to the platform's rules can contribute to the long-term success and sustainability of an Etsy store.

Key Points for Etsy Store Success
Key Points for Etsy Store Success

Conclusion:

By following the steps and guidelines for opening a new Etsy store without facing suspension, sellers can establish a trustworthy and successful online shop. While there's no foolproof method, taking proactive measures can significantly reduce the risk of store suspension.

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