Understanding High Ticket Niches: Unveiling the Value Potential
By Stefan van de Vlasakker · 2024-03-06
High ticket niches are often misunderstood, but it's time to uncover their untapped potential. The key lies in delivering maximum value, not in the niche itself. Let's explore how to unlock the power of high ticket niches.
The Problem with High Ticket Niches
- High ticket niches are often perceived as bad or terrible choices, but the reality is that the issue lies in the approach towards these niches.
- The key point is that the value provided is what determines the potential for high ticket income, not the niche itself.
- The example of a gym industry is used to illustrate that any niche can be high ticket if substantial value is delivered, such as staff hiring, facility expansion, and member acquisition.
- The main argument is that high ticket niches are not inherently bad, rather it's the misconception of relying solely on the niche to generate high income without delivering value that is the problem.
The Problem with High Ticket Niches
The Value of Niche and Providing Maximum Value
- The value of a niche is not determined by the ticket price, but by how much value you can provide.
- For instance, a gym's average customer may seem lower value compared to professions like electricians, realtors, or lawyers, but the key is in the value you can offer.
- Choosing a niche should not be solely based on making the most money or targeting the highest paying niche, but rather on identifying where you can provide the most value.
- The principle is simple: the more value you give, the more you're likely to receive from that niche.
- For example, if you bring a gym a thousand new members, the potential for earning is substantial, but the challenge lies in achieving this and ensuring the gym can accommodate the influx of new members.
- One approach to addressing this hurdle could involve creating a new location to manage the overflow and sharing the profits with the original gym owner, demonstrating a commitment to delivering value and enabling growth.
The Value of Niche and Providing Maximum Value
Understanding High Ticket Niches and Value
- The key to high ticket niches is not about the niche itself, but rather the value you can provide within that niche.
- It's essential to focus on the value you can offer, rather than getting fixated on the idea of a specific high ticket niche.
- For instance, Alex's gym launch course was priced at $36,000 for a year, targeting a niche with traditionally low financial resources.
- The reason for the high price was the tremendous value Alex provided within that niche.
- The distinction between low and high ticket niches is really based on the value you bring to the table.
- Ultimately, the amount you get paid is directly correlated to the value you deliver.
- Instead of searching for pre-defined high ticket niches, it's more important to identify a niche where you can provide exceptional value.
- The niche where you can offer the most value is the one that will compensate you the most.
Understanding High Ticket Niches and Value
Efficiency in Selling Jets
- The current process of selling jets is burdensome, time-consuming, and inefficient, leading to a significant use of resources.
- There is already a high demand for jets, but the lengthy buying process limits the number of potential customers that can be served.
- By streamlining the purchasing process, sellers can free up more time to work with a larger pool of customers, ultimately increasing sales and revenue.
- Shortening the sales cycle can allow sellers to cater to more customers and serve their demand more effectively, leading to a potential increase in sales volume.
- Improving efficiency can have a substantial impact on revenue, potentially allowing sellers to quadruple their sales volume if the process becomes more streamlined.
Efficiency in Selling Jets
Understanding High Ticket Niches
- High ticket niches, such as private jets, may seem lucrative, but success in these niches relies on providing substantial value.
- Simply targeting new jet customers may not be enough, as companies in high ticket niches might prioritize efficiency over acquiring new customers.
- Ultimately, the key to success lies in the value you can provide, rather than simply aiming for the niche with the most money.
- Choosing a niche that aligns with your expertise and allows you to offer the most value is crucial for long-term success.
- While focusing on high ticket niches is important, it's essential to avoid niches that are not economically viable or have limited growth potential.
Understanding High Ticket Niches
Conclusion:
High ticket niches hold immense potential when the focus shifts from the niche to the value delivered. By identifying niches where exceptional value can be provided, long-term success can be achieved. It's all about unlocking the power of high ticket niches through value-driven strategies.